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On Demand Economy

IPG Media Lab
IPG Media Lab
The media futures agency of IPG Mediabrands
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Is Google Preparing To Enter The Home Services Market?

Following Homejoy’s announcement that it is shutting down its service on Friday, Google confirmed that it is hiring around 20 members of Homejoy’s product and engineering team, signaling that it may be preparing to enter the local home…


How On-Demand Delivery Startup Postmates Is Getting Big Brands On Board

Read original story on: VentureBeat

Postmates, a 3-year-old on-demand delivery startup, has been slowly winning over major fast-food chains by proving it can drive demand and…


Why Ford Is Working On Its Own Version Of Uber

Read original story on: The Next Web

Ford CEO Mark Field revealed in a recent interview with BuzzFeed that the company has been developing its own ridesharing service named Dynamic Shuttle. Earlier this year at CES, Ford…


Verizon Entering Sharing Economy With Car-Sharing App

The sharing economy is undoubtedly on the rise, with its global revenue set to hit $335 billion by 2025. Now Verizon wants a piece of the growing market too. The telecom giant has announced its plan to launch, later this year, a mobile…