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IPG Media Lab
IPG Media Lab
The media futures agency of IPG Mediabrands
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Music Streaming War Heats Up As Google Music Launches Ad-Supported Free-Tier

Read original story on: AdWeek

Merely one day after the music industry was consumed by the brilliant co-promotional spectacle orchestrated by Taylor Swift and Apple Music…


Radio Killed The Podcast Star

Read original story on: AdWeek

At its first ever “Soundfront”, iHeartMedia pitched a dozen original podcast programs to radio ad buyers, citing the recent breakout hit podcast “Serial” as evidence of the format’s rising prominence. The 12 podcasts…