Reprise Media

This morning, Reprise Media released the 6th annual Search Marketing Scorecard on the Super Bowl, which ranks Super Bowl advertisers based on the level of integration between their television commercials and presence in search and social media…

When Iran had their most recent popular revolution in 1979, people around the world had no 24 hour news source to convey what was happening. CNN would be launched the following year by Ted Turner so coverage was limited to shows like ABC’s Nightline…

Last week the NY times reported on the insanely divergent number of Hulu users reported by Nielsen and comScore, both reputable measurement firms. Nielsen reported 8.9 million visitors to Hulu in March while comScore counted 42 million. Nielsen also shows Hulu losing audience in April while…