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Shazam

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Mar 6, 2017

Shazam Adds AR Capabilities To Its Music Recognition App

What Happened
Shazam has launched an augmented reality (AR) platform to its eponymous music recognition app, allowing users to unlock 3D animations and product visualizations by scanning Shazam codes in the app. The company first…

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Apr 20, 2016

Shazam Ramps Up Ad Efforts With More Data And Branded Content

What Happened
Shazam aims to grow its advertising revenue by offering brands more data on music consumption and new sponsorship opportunities. Brands will be able to use the “Shazam Brand Connect” program to identify…

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Aug 31, 2015

How Coke Zero Added Value To Its TV Ads Using Shazam

What Happened
Coca-Cola launched a new campaign for Coke Zero that employs tune-identifying and mobile discovery app Shazam to add interactivity to its TV ads, which feature well-known ESPN personalities asking viewers to use the Shazam…

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May 28, 2015

Shazam For More Than Just Music

Read original story on: The Next Web

We first heard of Shazam’s ambitious plan to go beyond simply music recognition back in January at CES. Now, the company has officially launched a new “Visual Shazam”, as it continues to expand its platform for…

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Jan 8, 2015

CES 2015: Shazam To Conquer Physical World With Wearable Integration

Read original story on: The Next Web

Shazam, the go-to app for identifying unknown tunes, is looking beyond music. At CES 2015, the company is showcasing its ambitious plan to connect…

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May 15, 2014

Music Industry Buys Into Shazam

Shazam Entertainment officially announced that it’s landed a series of investments from many of the world’s biggest record companies, indicating that the music industry is looking at new and different methods of keeping relevant and present. Shazam, whose latest valuation…

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Jul 8, 2013

Shazam gets $40 Million Backing

Smartphone app developer Shazam has found itself allied with Carlos Slim, who invested $40 million to back the continued development of the startup. British-based Shazam wants to use the funds to accelerate its expansion into television — where its utilization as a…

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Sep 17, 2012

Shazam now lets you tag any TV show on any channel, hits 250 million users | The Verge

Shazam Expands Coverage For All U.S. TV, Hits 250 Million Users

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Jun 27, 2012

MediaPost Publications Shazam’s App To Expand Olympic TV Spots Into Social Media Experiences 06/27/2012

Shazam’s App To Expand Olympic TV Spots Into Social Media