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IPG Media Lab

The media futures agency of IPG Mediabrands

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Richard Yao in IPG Media Lab

Oct 27, 2022

Want Loyal Customers? Consider Assembling a Super Bundle

Three key ways that brands are deploying super bundles to enhance customer loyalty

Richard Yao in IPG Media Lab

Mar 3, 2022

The Subscription Economy Enters New Dimensions

Unpacking new subscriptions from service-oriented…

IPG Media Lab in IPG Media Lab

Jul 8, 2015

Video-Gaming Goes Streaming: PlayStation Now Launches App

Sony launched PlayStation Now, an all-you-can-play game subscription service back in January on PlayStation 4, but its gameplay experience left much to be desired. Now, Sony is looking to fix that with a new dedicated subscription…

IPG Media Lab in IPG Media Lab

Jun 2, 2015

Vimeo Adds Subscription Model To Help Creators Monetize

Read original story on: TechCrunch

Vimeo will now allow video creators to charge for monthly subscriptions to their libraries of content, in addition to the video-on-demand feature it added back in 2013 for…

IPG Media Lab in IPG Media Lab

Dec 1, 2014

Opera Seeking To Launch Subscription-Based App Stores

Read original story on: Gizmodo

Inspired by the success of Spotify and Netflix, Opera thinks users are ready to consume mobile apps via subscriptions as well. The software company is reportedly pitching curated…

IPG Media Lab in IPG Media Lab

Jul 17, 2014

Amazon Tests “Kindle Unlimited”, The Netflix For Books

Amazon is reportedly set to launch a new all-you-can-read e-book and audiobook subscription service named “Kindle Unlimited”, which will provide Kindle users with access to a potential library of over 600,000 titles for $9.99 per…

IPG Media Lab in IPG Media Lab

Dec 20, 2012

SF Prep’s Disaster Service

It appears an entire industry is cropping up around disaster prevention and we’re not just talking about Doomsday Preppers. A new service called SF Prep is making the process of preparing for destruction somewhat manageable. Each month, they will send you one thing you want and one…

IPG Media Lab in IPG Media Lab

Sep 26, 2012

ShoeDazzle… no longer dazzling — Tech News and Analysis

ShoeDazzle Suffers After Leaving Subscription Business

IPG Media Lab in IPG Media Lab

Jul 27, 2012

Financial Times: Our Digital Subscribers Now Outnumber Print, And Digital Is Half Of The FT’s Revenue | TechCrunch

Financial Times: Our Digital Subscribers Now Outnumber Print, And Digital is Half of the FT’s Revenue

IPG Media Lab in IPG Media Lab

Jul 13, 2012

Verizon partners with GameTanium to offer subscription-based Android gaming | The Verge

Verizon partners with GameTanium to offer subscription-based Android gaming