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IPG Media Lab
IPG Media Lab
The media futures agency of IPG Mediabrands
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Car Makers And MNOs Square Off Over The Future

The organization behind Mobile World Congress, the GSMA, launched the Connected Car Forum as a way to bring together Auto Makers and Mobile Network Operators (MNOs) to agree on standards and shape the future of telematics. At a 2-hour forum at this…


Mobile’s little brother is catching up

The Mobile World Conference (WMC) took place recently in Barcelona and proved once again that Telematics/Infotainment (T/I) is increasingly sharing its technology infrastructure with Mobile. DOOH is also connected with Mobile and T/I. Here are three key points…