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Waze

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Mar 29, 2017

Google Starts Testing Order-Ahead Feature On Navigation App Waze

What Happened
Google is ramping up brand integrations on its popular in-car navigation app Waze, starting with the addition of an “order-ahead” feature that allows drivers to order from certain partnered QSR brands and…

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Oct 4, 2016

Yogurt Brand Actimel Targets People In “Miserable” Moments

What Happened
Yogurt brand Actimel is using context-based targeting to offer people a little pep talk when they need it the most. As part of its #StayStrong campaign, the company is using multiple ways to target users who express…

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Sep 26, 2016

NYC AdWeek 2016: Waze Launches Native Ads

What Happened
Popular navigation app Waze introduced its first native ad product named Favorite Brands on Monday at its NYC AdWeek event. Marketers can now invite Waze users to tap an ad to “favorite” a brand to make their favorite stores and restaurants…

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Mar 3, 2015

How Google Is Positioning Waze To Be The Core App For Android Auto

Read original story on: The Verge

Since Google’s acquisition of Waze in 2013, the real-time data-driven navigation app has been steadily growing its popularity among drivers. As a result…

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Aug 20, 2013

Google Maps And Waze Share Features

Though Google bought Waze — the social mapping, traffic, and navigation app — some time ago, the two are now sharing their respective features for the first time. The Google Maps app for iOS and Android will feature real-time incident reports from Waze users in…

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May 30, 2013

Waze Integrates Facebook Event Navigatio

The crowd-sourced directions provider today proved that it’s showing Facebook exactly what it’s missing. Before, users had to sift through Facebook to find the event, copy and paste the data into Google maps, and follow Google’s direction. Now, if you RSVP to…

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Apr 8, 2013

HopStop Announces HopStop Live!

HopStop today is pushing an update to its iPhone app called HopStop Live! that includes real-time user feedback in seven countries for 20,000 public transit lines. Users can submit info on any of the 750,000 that HopStop services that cues other users in to real-time…

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Apr 1, 2013

Buzzworthy Fashion App Bokenhat Launches for iOS and Android With Blockbuster Partnerships

One of the most buzzed-about fashion apps to come along in a while has officially launched today. Created by London startup Chapeau Labs, Bokenhat recommends the type of hat…

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Jun 28, 2012

Waze to Drive Its Social GPS Software Into Cars This Year — Bloomberg

Waze to Drive Its Social GPS Software Into Cars This Year

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Jun 20, 2012

Waze navigates users to exclusive discounts on gas — Tech News and Analysis

Waze Navigates Users To Exclusive Discounts On Gas