Homepage
Open in app
Sign in
Get started
The future of media, tech, and consumer behavior
Topics
Weekly News
Podcast
Team
About
Generative AI
Outlook 2024
Subscribe to our podcast
Follow
The Homebody Economy
The Homebody Economy
The many reasons for young people to stay home, and how brands can cater to them at home and beyond
Richard Yao
Nov 1
Meta Previews the Future of AR — Here’s What It Means for Brands
Richard Yao
Snapchat’s Big Bet on AI, & Its Bigger Bet on AR Glasses
Richard Yao
“Visual Intelligence” Coming to iPhones — What It Means for Brands
Richard Yao
The State of Mobile AR —What Brand Marketers Need to Know
Richard Yao
Shop As You Scroll: Is America Finally Ready to Embrace Social Commerce?
Richard Yao
The Crucial Differentiator in the AI Search War
Richard Yao
The Future of...
The Near Future of Self-Driving Cars
The Near Future of Self-Driving Cars
Why Waymo won for now, and what’s coming next
Richard Yao
Oct 18
Electrifying Rides & Robotaxi Growing Pains: Key 2024 Mobility Trends
Electrifying Rides & Robotaxi Growing Pains: Key 2024 Mobility Trends
How the trials and tribulations of emerging mobility solutions are steering us closer to the “Remixed City”
Richard Yao
Feb 22
Apple’s Vision for the Future of Personal Computing
Apple’s Vision for the Future of Personal Computing
What marketers should know about Vision Pro at launch
Richard Yao
Feb 9
The Future of Search Hinges on How Much We Trust AI
The Future of Search Hinges on How Much We Trust AI
What are Arc Search and Perplexity, and what they mean for the future of online search & discovery
Richard Yao
Feb 16
New Travel Inspirations & The Rise of Zero-Worry Travel
New Travel Inspirations & The Rise of Zero-Worry Travel
In 2023, travelers are looking to new places for inspiration and prioritizing brands that provide worry-free travel experiences
Richard Yao
Apr 6, 2023
Kids These Days, and Their Helicopter Parents that Want Them Off Social Media
Kids These Days, and Their Helicopter Parents that Want Them Off Social Media
What Marketers Need to Know About Gen Alpha & Their Millennial Parents
IPG Media Lab
Apr 18
Gen Z’s Impact on the Future of Sports
Gen Z’s Impact on the Future of Sports
Get ready for more speed, wider distribution, and clearer brand values
Thomas Trudeau
Jun 2, 2023
About IPG Media Lab
Latest Stories
Archive
About Medium
Terms
Privacy
Teams