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Imbue’s story — what we set out to do

Imbue’s story — what we set out to do

Imbue empowers designers to create uniquely styled products that fit in with individual tastes, and embeds intelligence into them to…
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devarshi
Exploring notifications — the bane of mobile devices.

Exploring notifications — the bane of mobile devices.

An analysis of our research on how women use their mobile devices, and how they view notifications.
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devarshi
Building wearables with a personality

Building wearables with a personality

Thinking of wearables as functional versions of existing accessories is the key to unlocking mass market adoption and better margins.
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devarshi
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