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Non-Fungible Tokens (NFTs) are unique blockchain-based digital assets that have gathered a lot of attention recently.

Salesforce launched in 2000 with already 200 customers pre-sold and reached $100M in revenue only 6 years after. ‍

Some brands don’t just have customers but collectors.

This is how Uniqlo became a $19 billion/year global success story.

Sometimes your customers feel in control, powerful, and sometimes they don’t.

As marketers, we think that customers will always prefer a more convenient product.

Brewers Supply Group (BSG) supplies craft brewers with ingredients like malt, hops, and yeast, etc.

Funnel marketing is pretty basic stuff.

If you don’t know Joe Rogan’s podcast, just have these numbers in mind:

Reading about referral programs for this guide, the first thing I thought about was:

Reaching a billion-dollar valuation in less than 10 years in a very competitive market is no piece of cake.

As a marketer, your job is ultimately to sell a product.

If you want to reach professionals, LinkedIn is where you want to be.

Let’s talk about Word Of Mouth (WOM) for a minute.

Life is too short for spending too much of it on marketing data analytics.