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Security culture and other ramblings

Kai Roer share his security culture and other ramblings from around the world. Kai has published a number of books, spoken at events in more than 40 countries, and is the creator of the free and open Security Culture Framework. He is the chief research officer at KnowBe4.

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Branding

Kai Roer in Security culture and other ramblings

Mar 1, 2010

Kai Roer interview about personal branding

Today, you may read a background story about Kai Roer, and how he uses personal branding over at the Personal Branding Blog at the JCI Baltic Conference 2010.

The story is here: http://www.jci.ee/bc2010/personalbrandprofile-kai-roer?c_tpl=1062

Kai Roer in Security culture and other ramblings

Aug 26, 2008

Branding starts when you pick up your phone!

Wow. I am amazed.

I just called a company — or so I thought. I was researching, looking for some particular information, and now just calling competitors of my client in order to gather intelligence.

And as I call around, the phone is answered (no…

Kai Roer in Security culture and other ramblings

Sep 7, 2007

Bad branding

Imagine you are a well know, global brand. Your brand includes several high value products with brands that are recognized by anyone.

Would you protect your brands? Like trademarking them? Patenting the technology? Building public awareness? Promote and market them?

Kai Roer in Security culture and other ramblings

Sep 4, 2007

Stealing content — would you trust this Hacker Safe outlet?

After publishing my post on salmon fishing yesterday, I came about a Google Alert in my beloved RSS-reader and website monitor Snarfer.

Kai Roer in Security culture and other ramblings

Jun 28, 2007

Michael Farnum: No book required — branding is

This post is edited — I have made a huge mistake — thinking Michael Farnum to be Marcus Ranum. Wow — that is a mistake not even sleepless nights may explain! I have edited the post to reflect the correct name.

Kai Roer in Security culture and other ramblings

May 30, 2007

Make security a priority when making a new website!

The Gen-Y has taken over the Internet. They are moving on to Web 2.0. Interaction, sharing and taking part is more important than quality control and security considerations.