Weekly Lean Startup roundup — March 10th, 2017
Hey folks,
I didn’t get to publish the newsletter last week, so I’ll throw in a few extra trending articles this week.
I’m glad to see the publication growing so fast and so many new people submitting articles!
In exciting news, Eric Ries’s new book The Startup Way is now available for pre-order (see details below).
Thanks,
The Startup Way by Eric Ries is now available for pre-order
By: Javid Jamae
Eric Ries, author of The Lean Startup (and father of the Lean Startup movement that this publication is here to support) just announced that his new book, The Startup Way is available for pre-order.
The MVP is dead. Long live the RAT.
Why you should focus on Riskiest Assumption Tests and forget about MVPs.
(Note: This one is not from our publication, but it is a great read!)
By: Rik Higham
There is a flaw at the heart of the term Minimum Viable Product: it’s not a product. It’s a way of testing whether you’ve found a problem worth solving. A way to reduce risk and quickly test your biggest assumption. Instead of building an MVP identify your Riskiest Assumption and Test it. Replacing your MVP with a RAT will save you a lot of pain.
“I’ve Got 99 Problems But Failing Ain’t One”
What I’ve learned from digging into the Dutch startup scene.
By: Rosa Boon
TL;DR — Here we go. For all those interested in the details of my research, please do get in touch. For those who think it’s already taking too long, here’s a not-so-shortlist of 9 things I’ve learned from the Dutch Startup scene.
What Is Jobs-to-be-Done?
By: Tony Ulwick
Why do those out there who are talking about Jobs-to-be-Done think about it so differently? Why are their so many different methods being touted as the best way to apply the theory?
Here is the good news: there is only one Jobs-to-be-Done Theory. I believe that the established thought leaders in this space can all agree on these 6 basic tenets of the theory:
MVP is a process, not a destination
By: Amy Jo Kim
The best teams I worked with did lots of tiny, high-learning experiments early in development. If you were watching from the outside, the process might look like it’s meandering, going sideways — not heading directly towards a product. But from the inside out, we were bringing a high-risk product to life through a series of high-learning experiments — designed to scope out the areas of greatest risk.
Succulent Surprise
Learning by doing: a one-product ecommerce site
By: Sinead Doyle / Startuple
Promotion is harder than coding! Design, marketing and pricing are crucial for finding product/market fit. Growing a business from friends, to friends-of-friends, to orders from strangers is a labour of love.