Homepage
Open in app
Sign in
Get started
PROGRAMMATIC
SOFTWARE ENGINEERING
DATA SCIENCE
ANALYTICS
CLOUD, INFRA & SECURITY
JOIN US
Tagged in
Affinity
MiQ Tech and Analytics
We’re MiQ, a programmatic media partner for brands and agencies
More information
Followers
387
Elsewhere
More, on Medium
Affinity
Purva Goyal
in
MiQ Tech and Analytics
Sep 20, 2022
Brand affinity: What it is, why it matters and how to calculate it
Purva Goyal
, Senior product manager, MiQ
Read more…
2