One of the comments to my recent blog post was: “Quality of follow-up is what counts.” What does…
In the era of Internet companies Public Relations (PR) is becoming more and more important as a…
We all count how many likes, shares, and comments our posts receive. The question is if 10 “likes”…
Digitalization of the media has shaken the whole PR industry and turned some parts of it upside down. Deep…
I remember myself when I started working at a PR agency and became responsible…
Social media integration changed not only “media relations”, but also the whole media landscape. Now live news and live…