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Timan Rebel in NEXT Amsterdam

Apr 1, 2016

The Early Adopter from an Analytics perspective

Yesterday we had the first introductory session with a potential portfolio company and tried once again to explain why it is so important to focus first on a clear early adopter.

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Timan Rebel in NEXT Amsterdam

Feb 2, 2016

Dig deeper to find the pain

The power of analytics is that it can uncover the pain points in your…

Timan Rebel in NEXT Amsterdam

Jan 20, 2016

Cohorts: because averages hide the pattern

When I first started using good metrics (I was no longer focussing on vanity metrics…

Timan Rebel in NEXT Amsterdam

Jan 5, 2016

One metric to rule them all

If there is one thing important for startups, it is focus. The same applies to analytics. Startup life is…

Timan Rebel in NEXT Amsterdam

Dec 22, 2015

AARRR — An analytics framework for startups

In the previous two posts we gave you an introduction to analytics, discussed vanity metrics and the criteria for good metrics. In this post we’d like to introduce the Pirate Metrics, an analytics framework created by Dave McClure of 500 startups.

Timan Rebel in NEXT Amsterdam

Dec 9, 2015

What makes a good metric?

Last time we did a short introduction on analytics. We explained that numbers that can only go up and to the right are called vanity metrics. Metrics that only exist make you feel good. For example, the total amount of signups since the beginning of your startup is a vanity metric…