PPC professionals often use the term landing page and assume you know what that means. Even if you have some…
There’s no question that Google dominates search traffic, paid and organic. As an advertiser, you…
Press releases are one of those topics that every marketer has an opinion about. A few years ago, press…
Please note this post contains affiliate links, which means I will make a small…
Using negative keywords is one of the most overlooked but effective strategies to optimize your…
