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Broad targeting — a double-edged sword for Facebook Advertising
Broad targeting — a double-edged sword for Facebook Advertising
What is Broad?
Marin Iurie
Jun 29, 2021
Cross-channel advertising strategy in the post-Apple ATT era
Cross-channel advertising strategy in the post-Apple ATT era
Apple’s App Tracking Transparency turned the online advertising world upside down causing a major blow into measurement, report and the way…
Dominique Noble
May 18, 2021
Limitless creativity in automated production process
Limitless creativity in automated production process
Last year I shared this blog post on how Paintgun sets order in creative production “chaos” explaining how our weekly sprints work. And…
Alisa Chalakhyan
May 10, 2021
LTV vs CTR: best strategy to win both
LTV vs CTR: best strategy to win both
Plus bonus: things no one told you about meme ads
Alisa Chalakhyan
Apr 20, 2021
The 7 Principles of User Acquisition for Fintech Companies
The 7 Principles of User Acquisition for Fintech Companies
Acquire customers faster and cheaper, to understand how to build the first truly global bank
Elco Ian
Feb 23, 2021
Creative specialists: data science behind top performers
Creative specialists: data science behind top performers
How tagging your ads might help you to identify the best creative persons in the team
Tomasz Pasko
May 28, 2020
Joshua Coombes: 7–4 Species, Collaborator #1
Joshua Coombes: 7–4 Species, Collaborator #1
7–4 Species is an initiative run by Paintgun.io. Each month we commit 7% of company revenue to helping the planet and the species…
Richard Ashton
Feb 17, 2020
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