Cdmileadership

CDMi Perspectives: DTC in the Crosshairs

DTC is under attack again

Recently, The New York Times Sunday Review ran a cover story entitled “Your cure: How advertising promotes expensive drugs and treatments you may not need.”[1] This came right on the heels…

A teenage inventor shows us how to put patients first.

Introducing an Insightful Interview Series — “Patients First Perspectives”

SXSW Interactive 2015 Recap

South by Southwest (SXSW) Interactive was back again this year, filled with emerging technologies, inspiring…

Sharing, Posting, and Clicking Is Caring, According to Caregivers

Caregivers are willing to go above and beyond for those they love, especially online. In an extensive survey we conducted, we found that caregivers are consuming digital at a staggering rate. In fact, caregivers are 2…