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Perspectives on Advertising
CM 527 students share their observations on brands, strategy, creative and advertising. (And I occasionally chime in, too.)
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Content Marketing
Iona Holloway
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Perspectives on Advertising
Mar 5, 2015
Reebok Attempts To Be More Human
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Lauren Beader
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Perspectives on Advertising
Mar 4, 2015
The Great Adventure (For Great Content)
When it comes to marketing, REI is just as adventurous as…
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