How a Single Change Can Boost E-book Sales

Self-publishing is a learn-as-you-go process. Authors must constantly adapt and try…

10 Tips for Naming a Mobile App

Naming your app is like naming your baby and can be equally gut-wrenching. You want your name to be unique, but not so unique that no one can pronounce it or spell it. Your name ideally says something about your product’s personality, but also conveys its usefulness. Some…

10 Ways to Put Copy Testing to Work for You

An attractive photo, a great layout, a memorable logo or app icon — these elements are often touted as the keys to optimization. Indeed, a well-converting site, ebook, or app will need them all. But sometimes we tend to underplay or altogether overlook…

When a poll ends in a tie, how should you pick a winner?

As Americans, we often scratch our heads at the legions of international soccer fans who can live with a tie. A score like 2–2 (or even worse, a 0–0 draw) is so inconclusive — we like the clarity of winners and losers. When a game…

Writing Effective Book Descriptions to Sell More Books

PickFu respondents vote on your options, but did you know you could vote on their responses?

What Happens Once I Submit My Poll?

If you’ve used PickFu before, you’ve witnessed the magic of valuable insights pouring in. Are invisible internet hamsters running around? Have elves toiled away to help your research? Today, we’re pulling back the curtain to explain what happens once you hit Submit.