Oh, Snap! Since its highly anticipated IPO in March, Snap has dealt with several challenges: performance pressure from Wall Street, takedowns from analysts, and an…
Podcast advertising revenue is set to reach $220 million, up 85% from 2016, according to a report from IAB. That’s some serious cash and now is the time for brands to cash…
Thanks in large part to Apple’s ARKit push a few months ago, Augmented Reality has been the next big thing for many brands looking to provide an interactive experience…
Platforms are working to normalize the interaction with content beyond viewing. E-commerce as an additive layer of distribution is set to drive digital merchandise as part of the…