Why culture and community always win, and why I want no part of that winning

YC Startup School 2014

My rough notes + personal takeaways

Ron Conway

Hi Fairy, great question! Speaking from my own experience, it’s quite tricky to start by aiming for low-fidelity prototypes, especially if the testers are the average person / common user. The way these users interpret the low-fi prototype in front of them could be very different from the designer’s original intent — hence the need to make the…

How to Create Digital Content Prototypes

Originally published on Inkling’s Blog

How to Create Prototypes

Once you’ve recognized the importance of treating your content like a product, now it’s time to start building. But…

I’m sure that there are many interesting careers that visual and graphic designer can lead. They solve problems too. But fundamentally visual problems are different from or are simply subsets of product ones. The problem in the product design industry is that there are still a considerable number of designers who confuse the GUI and the visuals with…

On Human Need and Novelty

The success of an app depends on its ability to satisfy a fundamental human need in a novel way. I think the key phrase here is ‘novel way’, meaning the human need is to be satisfied in a way that has never been done before — in a way that is better, or at least perceived so by its…