General Motor’s take on car sharing
With dozens of startups focused on reducing the need for personal car ownership, at least in urban areas, what’s a car maker to do? Join them, of course.
There is a specific video of my younger self Mom likes to show me; recorded on a camcorder back in the 90’s, later transferred to a VHS. The tape shows the wear of living its life an oversized Tupperware container for years: it is worn, and scratched and features the hallmark…