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About
Along for the ride
A founder’s story. Chronicling my attempt to create and take a new cycling tech product to market. Broadcast on an irregular frequency.
Note from the editor

This isn’t a page about Race.Radio, it’s about me. If you‘d like to find out more about the product, try the other link. I’m an ex-agency guy who began to feel like all the really fun stuff was happening elsewhere. So I sold my shares in a consultancy I founded, took a part-time Master’s degree in Digital Management with Hyper Island (recommended) and swore off creating services companies — at least for the time being. For as long as the money lasts I’m going to be pursuing my passion for cycling, by way of a product designed to help cyclists communicate on the move. My goal is to make something I love even better. Over and out.

Editors
Go to the profile of Steven Elliott
Steven Elliott
Marketing strategist. Design enthusiast. Sunday cyclist. Wedding dancer. Dog whisperer. Liverpool fan.
Writers
Go to the profile of Steven Elliott
Steven Elliott
Marketing strategist. Design enthusiast. Sunday cyclist. Wedding dancer. Dog whisperer. Liverpool fan.