Multi-Armed Bandit

Reinforcement learning powered recommendation engines.

Design and AI: Where do we start?

How AI is shaping human experiences and what the work of designers…

Agentive Technology, or How to Design AI that Works for People, Part 1

Design+AI is a monthly meetup to explore how we design in a world augmented by AI. On the Sept 21 edition of the meetup, Chris Noessel, author of Designing Agentive Technology, joined us to shed some light on…

Agentive Technology, or How to Design AI that Works for People, Part 2

Design+AI: AI-first and AI-augmented products

by Satsuko VanAntwerp & Scott Wright

Designing a Smart Car Virtual Assistant

Cognitive load, exit strategies, and standing on the…

It’s never too early to start killing your ideas

Welcome to the Rats Nest

Living with the pace of new technology is a challenging and thrilling proposition not only for users, but for…

The next user you design for won’t be a human

At Normative we’ve always held that the future of design wasn’t just about…