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Ribbon Notes

The Journal of Beautiful B2B Selling

  • Digital Tradeshows
  • Sales Agencies
  • Vendors
  • How Regional Tradeshows Are Making A Post COVID comeback

    How Regional Tradeshows Are Making A Post COVID comeback

    During the fall of 2021, NY NOW one of the world’s largest home gift shows, made its way back to a real convention hall.
    Go to the profile of Vinit Patil
    Vinit Patil
    Feb 17
    5 Reasons Why Hybrid is the Future of Art Fairs

    5 Reasons Why Hybrid is the Future of Art Fairs

    Less than a decade ago, the art world was insular, exclusive to a few high end clientele, and suspicious of digital. However, in a strange…
    Go to the profile of Vinit Patil
    Vinit Patil
    Jan 20

    How Hybrid Tradeshows Work — in 60 Seconds

    Imagine if you organized a trade show. Attendance was tanking. Exhibitors were questioning ROI. Revenues were down. What if you could add…
    Go to the profile of Vinit Patil
    Vinit Patil
    Nov 26, 2021
    Why Most Virtual 3D Events Fail

    Why Most Virtual 3D Events Fail

    Ever since the pandemic put the kibosh on real-world events, tech platforms have tried to bring back 3D experiences that try to mimic the…
    Go to the profile of Vinit Patil
    Vinit Patil
    Oct 29, 2021
    How TZ Trade Shows is meeting Challenges Head-on

    How TZ Trade Shows is meeting Challenges Head-on

    Introducing Grow Against the Flow founder Series
    Go to the profile of Vinit Patil
    Vinit Patil
    Oct 6, 2021
    5 E-commerce Challenges for Tradeshows and How to Overcome Them

    5 E-commerce Challenges for Tradeshows and How to Overcome Them

    Omni-channel. Phygital. Hybrid. Whatever you want to call it. It’s been a decade since tradeshows thought about switching to this 360…
    Go to the profile of Vinit Patil
    Vinit Patil
    Sep 24, 2021
    What Would a Post-Covid Tradeshow Look Like? Interview with Shoppe Object Co-founder Jesse James

    What Would a Post-Covid Tradeshow Look Like? Interview with Shoppe Object Co-founder Jesse James

    This interview originally appeared in RetailWatch. It has been edited for readability.
    Go to the profile of Vinit Patil
    Vinit Patil
    Sep 13, 2021
    Why Trade Shows Need E-commerce to Survive

    Why Trade Shows Need E-commerce to Survive

    Networking is nice, but is it enough?
    Go to the profile of Vinit Patil
    Vinit Patil
    Aug 10, 2021
    How to Prevent Survivorship Bias in UX

    How to Prevent Survivorship Bias in UX

    Spot things users aren’t telling you
    Go to the profile of Vinit Patil
    Vinit Patil
    Aug 4, 2021
    Getting B2B Payments out of the Dark, Dangerous Age

    Getting B2B Payments out of the Dark, Dangerous Age

    We were recently invited to do a talk at Paymentsfn the world’s premiere conference on Payment Innovation, sponsored by Spreedly, Paypal…
    Go to the profile of Vinit Patil
    Vinit Patil
    Jul 13, 2021
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