Largest Contentful Paint (LCP) is a measurement of how long the largest element on the page takes…
How is Google so fast? It’s so fast we take it for granted. It feels instant from the time you search to when results…
Cumulative Layout Shift, sometimes known as jank, is a measurement of how much elements move due to…
First Input Delay (FID) measures how long the browser took to respond to the first user input event. It’s one…
Web analytics is often based on invasively collecting and aggregating user data. But web analytics…
I hate slow websites. They are annoying to use and frustrating to work on. But what does it mean to be “slow”? It used…
News teams often compete to break the story first. We think they should also compete…