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Adam Schorr in Rule No. 1

Jan 12, 2021

A guide to organizational culture

How to design and lead a truly purpose and values-driven culture

1 response

Adam Schorr in Rule No. 1

Sep 9, 2017

Two myths about organizational culture

For all the many articles that have been written about organizational culture, it’s still a…

Adam Schorr in Rule No. 1

Feb 21, 2023

What is a brand?

A new way to think about brands

1 response

Adam Schorr in Rule No. 1

Apr 18, 2022

Rethinking business and Oreos. Toward a more human-centric society.

Adam Schorr in Rule No. 1

Feb 23, 2022

There’s no such thing as ‘business’

How the magic of human cognition is blocking progress

Adam Schorr in Rule No. 1

Sep 24, 2020

Breaking news…Consultant follows own advice! Read on…

Yes, the headline is true. No clickbait here! A…

Adam Schorr in Rule No. 1

Jul 18, 2023

Purpose and passion at work. Really?

In defense of purpose and passion at work—without toxic…

2 responses

Josette Schorr in Rule No. 1

Nov 30, 2020

Rule No. 1 for Gift Giving

Who doesn’t love getting gifts? (That’s a bit of rhetoric to get this article started.) There is no one anywhere…

Adam Schorr in Rule No. 1

Dec 13, 2022

Yet another article on leadership

Don’t read this

Adam Schorr in Rule No. 1

Mar 14, 2023

Chris Rock, Lululemon, and the never-ending purpose debate

These were the top 10 stories published by Rule No. 1; you can also dive into yearly archives: 2015, 2017, 2020, 2021, 2022, 2023, and 2024.

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Rule No. 1

Articles from Rule No. 1 team members and friends about purpose and values and how organizations can live them in their culture and in the world.

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