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The One Thing That Always Sets You Apart

The One Thing That Always Sets You Apart

When many people think about being the author of their own book, they think of royalty payments rolling in every month… month after month…
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Jim Edwards
5 Biggest Mistakes People Make With Lead Magnets

5 Biggest Mistakes People Make With Lead Magnets

Quality, not quantity, make a great lead magnet.
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Jim Edwards
How Strong Customer Relationships Saved My Business… And Quite Possibly My Family

How Strong Customer Relationships Saved My Business… And Quite Possibly My Family

October 25, 2007, I got the call no parent wants to receive.
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Jim Edwards
The Power Of A Great Idea To Stand The Test Of Time (or — How You Can Cash In For Years!)

The Power Of A Great Idea To Stand The Test Of Time (or — How You Can Cash In For Years!)

If you want to create a product that stands the test of time, it must appeal to a fundamental need that simply won’t go away.
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Jim Edwards
5 Ways To Keep Your Product, Service, Or Software Truly Evergreen (And Keep Those Sales Pumping)

5 Ways To Keep Your Product, Service, Or Software Truly Evergreen (And Keep Those Sales Pumping)

Probably the biggest mistake people make is thinking that once their product, service, coaching, or software is done, they’ll never have to…
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Jim Edwards
10 Ways To Use A SINGLE Webinar To Build Your Business

10 Ways To Use A SINGLE Webinar To Build Your Business

Webinars are about so much more than just pitching. In fact, I like to think of them as the “Swiss Army Knife” of content creation.
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Jim Edwards
The Critical Differences Between A “List” And A “Tribe”

The Critical Differences Between A “List” And A “Tribe”

I hear people say all the time…
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Jim Edwards
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