Facebook Dominant Social Network for SMBs

SEPTEMBER 20, 2011
Wall posts, direct messages most effective tactics

When it comes to online marketing, small and medium-sized businesses (SMBs) have their work cut out for them. Time- and money-strapped…

One Is No Longer The Loneliest Number

As marketers in today’s world, we are trying to find the next innovative way for consumers to interact with brands. Mashable.com recently highlighted three apps that change the ways in which interaction is happening — with not only the brand but other consumers…

New FB — A Hot Mess?

I’ve been running the “beta” version of Facebook, featuring the innovative “timeline” for over a week now. My impression for personal use… not so good.
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From the user experience standpoint, the new layout is very disorganized (this is my…

Does anybody actually use QR codes?

From the storefronts of high-end boutiques to the billboards in Times Square, the black and white codes are nearly ubiquitous. Marketers love them but are they really…

Online Privacy Laws May Mean Less Targeted Ads

You know that creepy feeling you get when you see an ad for catfish on the side of your Facebook page, just immediately after you’ve posted in your status that you had catfish for dinner?