Watch another unorthodox way to promote an album from the British band Kaiser Chiefs.
[youtube]http://www.youtube.com/watch?v=kK9fBQrfp4o[/youtube]
Mike Auerbach, Editor in Chief of PharmPro.com recalls Steve Martin’s 30 year old phrase, “Let’s get small”, and uses it as a lead in to his thoughts about the pharma industry and where it’s heading.