New WhatsApp feature: Click to Chat

WhatsApp occasionally comes with adjustments to the very popular app. They recently launched a…

WhatsApp Business API: the WhatsApp revenue model

The WhatsApp Business API has been launched in a limited beta version and allows companies to communicate with their users via WhatsApp. In addition to the manual sending of WhatsApp messages, this API also offers the option to send…

Clickable WhatsApp number is key

Organisations that want to use WhatsApp want to provide their customers with the easiest way to…

WhatsApp Click to Chat: 4 practical applications

With call deflection you are always available for your customer

Conversational Commerce: Happy Paying!

King’s Day ended with a new record: 650,000 payment transactions between consumers via Tikkie. And this is not the only record. A joint study conducted by the Dutch Payments Association and the Dutch Central Bank showed that the number of payments via digital…

Wholesale: a personalised B2B experience

Customer communication happens at lightning speed and is no longer just over the phone…

Customer services 2020: Drop the phone!

Last year, Oxxio caused a stir by ceasing customer services by phone. This was because…