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Case Studies, Grouped by Companies
Probo (Aug 2021)
Lessons on Leading Creative Team
Lessons on Leading Creative Team
An important milestone in my professional life was building a team and Probo; and then, leading it.
Shreya Saxena
Feb 21, 2023
Of Branding & Coconut Icecreams
Of Branding & Coconut Icecreams
The real agenda behind why the design team chose to work one Saturday
Shreya Saxena
Jul 12, 2022
Urban Company (2019 - 2020)
Saving Business Costs in Times of Corona
Saving Business Costs in Times of Corona
A case study on how product & design collaborated to leverage existing systems and help conserve funds when it needed it the most.
Shreya Saxena
Jul 18, 2021
Redesigning Internal Tooling for Urban Company’s Partner Teams
Redesigning Internal Tooling for Urban Company’s Partner Teams
Often, internal tools are overlooked in terms of visual experience and aesthetics. Think about the HR software, that in-house data tool…
Shreya Saxena
Jul 16, 2021
Experiments on Building Trust
Experiments on Building Trust
How we built credibility in service pricing and gained 14% conversion & customer reviews
Shreya Saxena
Jul 16, 2021
Solve the problem, not the symptom
Solve the problem, not the symptom
How user research helped us redirect our efforts towards more fruitful results
Shreya Saxena
Jul 18, 2021
The benefits of up-skilling supply in marketplace
The benefits of up-skilling supply in marketplace
How Urban Company improved customer loyalty by up-skilling its partners
Shreya Saxena
Jul 16, 2021
Koinex (2018 - 2019)
How we designed, developed and shipped Koinex Year in Review '18 in 10 days.
How we designed, developed and shipped Koinex Year in Review '18 in 10 days.
Story of an agile team working on sharply defined project
Shreya Saxena
Feb 21, 2019
Design + Development goes together
Design + Development goes together
My first experience of cross-team communication during the redesign of a US-based rent management tool
Shreya Saxena
Feb 20, 2019
About Shreya Saxena
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