20 PPC Tools For Planning, Building and Optimizing Campaigns

How Keyword Advertising Works

Keyword advertising is when an advertiser pays to have an ad appear in the search engine results when a…

How to Set Up a Google Ads Account

Google Ads is a user-friendly platform. You can set up an account to start running one or more…

How To Rank #1 On Google With PPC

Pay per click is the fastest route to top rankings, warmer leads, and increased sales. PPC is great…

Guide To The Google Ads Auction

Arguably the most effective form of Pay-Per-Click (PPC) advertising is the ever-present Google search…

How to Write Effective PPC Search Engine Ad Copy

How To Set Your Google Ads Budget

If you have a Google Ads account, you will need to choose a daily budget for each of your campaigns…

Why Use Facebook Dynamic Ads to Personalize Your Campaigns

Coronavirus: What It Means For PPC

Over the last week or two, it seems that nothing is being discussed except in the context of the…