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De ce 7 aprilie rămâne ignorat. Scurtă incursiune în psihologia comportamentelor sociale

De ce 7 aprilie rămâne ignorat. Scurtă incursiune în psihologia comportamentelor sociale

Psihologia „mulțimii electorale”, studiu de caz
Go to the profile of Andrei Tarnovski
Andrei Tarnovski
Recent Stories
How GDPR encourages businesses to become brands

How GDPR encourages businesses to become brands

Even 2 years after the GDRP “revolution”, it’s still quite fancy to tell tales about how they’re destroying businesses and leaving brands…
Go to the profile of Andrei Tarnovski
Andrei Tarnovski
BMW’s digital revolution

BMW’s digital revolution

There’s this interesting announcement from BMW — http://l.tarnovski.com/topJmsC. The brand is planning to introduce the possibility to…
Go to the profile of Andrei Tarnovski
Andrei Tarnovski
“McAdidas” — the paradox that makes sense

“McAdidas” — the paradox that makes sense

Do you know what’s to like about this collaboration? That it makes sense.
Go to the profile of Andrei Tarnovski
Andrei Tarnovski
Balenciaga & Spanish painting

Balenciaga & Spanish painting

There are brands that like to play some magic tricks with our minds. Brands which are memorable and trigger something deep in our souls.
Go to the profile of Andrei Tarnovski
Andrei Tarnovski
How eCommerce failed in the eCommerce era

How eCommerce failed in the eCommerce era

How eCommerce evolved in the first few weeks of the pandemic
Go to the profile of Andrei Tarnovski
Andrei Tarnovski
Eșecul eCommerce în era eCommerce

Eșecul eCommerce în era eCommerce

Cum a evoluat eCommerce-ul în primele săptămâni de pandemie
Go to the profile of Andrei Tarnovski
Andrei Tarnovski
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