Interaction Design

My Growing Understanding of Markets

I was recently introduced to the concept of “markets” in my Creative Founders class, and while I knew the term was important, I had a hard time grasping it’s value. I have been studying interaction design where everything is user centered, and all about what the…

Customer Development Manifesto

The importance of Market Types and where your Start-Up is positioned within the market.

Most startups following the Product Development Model never achieve their revenue plan and burn through…

Why Lean Changes Everything

Creative Founder: What to fix in my startup?

What is the most important thing to fix in my startup? The most difficult thing as the CEO is prioritizing and going with your gut. I met with my team and we determined the most important things that needed to be done. Once we did this, we asked our…

Creative Founder: Cost

Dealing with costs was something that I learned the hard way. I remember back when I did not know what the cost of waking up every day was like. I had no idea how much was I spending, how much was I making, I was just cruising through life.

Revenue and Pricing

Our Pl8tes team has been working towards the goal of neighborhood resilience for emergencies, creating an online tool that help small groups of neighbors (a large building, or a small block), prepare for an earthquake together.

The Pl8ts Project — Midpoint check-in

Our team chose to take on an interesting challenge — Emergency Preparedness (with a focus on earthquakes).

PLA8s — Week 4 (“The Big One” still hasn’t happened yet edition).

Going from 0 to 💯 in a class, and cruise controlling at 💯 for 15 weeks is rather crazy, and from this intensity, I’m slowly learning to piece together the importance of the assigned readings and their immediate…