Every March, hundreds of thousands of innovators, techies, and creatives descend upon Austin, pumping hundreds of millions into the local economy, for what is known as: South by South West.
It’s the Monday before SXSW, so you should have already pulled the trigger as far as convincing your boss/significant other that it’s worth going, buying a badge (or not), and figuring out a place to stay. Now you need to decided what to pack for Austin (besides your ‘formal’ hoodie)…