Developer Relations Vs Marketing

On the eve of our annual Developer Relations Summit at Progress, I am putting together some of the final slides and agenda items and reflecting on what exactly Developer Relations means. Developer Relations is one of those disciplines where we constantly look at the role…

DevRel × Sales

We’re all on a boat. The same boat. Together.

DevRel is about scaling trust.

A series

Scaling Trust: Start With People

Scaling Trust with DevRel, Pt. 1

Parallelizing Yourself: Building Trust With Lots of People at the Same Time

Scaling Trust with DevRel, Pt. 2

Selling Pizza for Favors: Building Trust Through Delegation to Other People and Food

Scaling Trust with DevRel, Pt. 3

Surrogates: Because this shit is too hard

Scaling Trust with DevRel, Pt. 4

Last time I talked about using meetups to increase your reach and your individual effectiveness. But even meetups still require your physical presence, which in the context of…

Conclusion

Wherein I dispel my apparent cynicism. A little bit.

Community

Scaling Trust with DevRel, Pt. 5

The only way to really scale trust, however, is to scale the number of people involved in your trust network.