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How to do Mixed Methods Research without being a Quant Expert

How to do Mixed Methods Research without being a Quant Expert

Learning to speak quantitatively is a foundational skill of mixed methods researchers working with product and UX decision makers.
Go to the profile of Daniel Kyne
Daniel Kyne
Web3 Won’t Save Us

Web3 Won’t Save Us

There’s a fatal flaw in the foundations that web3 is built on; one that no amount of decentralization, DAOs or composability will solve…
Go to the profile of Daniel Kyne
Daniel Kyne
Should you build a feature for just one customer?

Should you build a feature for just one customer?

This post originally appeared on the OpinionX blog.
Go to the profile of Éamon Cullen
Éamon Cullen
How to Thrive as a Solo UX Researcher

How to Thrive as a Solo UX Researcher

Are you the first UX researcher at your company? Avoid burnout and upgrade your outlook from surviving to thriving with these simple steps.
Go to the profile of Éamon Cullen
Éamon Cullen
Newsletter
A fortnightly roundup of the latest ideas, trends and case studies on the future of UX research
A fortnightly roundup of the latest ideas, trends and case studies on the future of UX research
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The Autonomy Gap: The Secret Ingredient for Community-Led Growth

The Autonomy Gap: The Secret Ingredient for Community-Led Growth

Digging into the secret ingredient that powers Community-Led Growth for the world’s top tech startups like Notion, Airtable and Figma.
Go to the profile of Daniel Kyne
Daniel Kyne
The Ultimate Guide to Needs-Based Customer Segmentation

The Ultimate Guide to Needs-Based Customer Segmentation

A practical 7-step guide to building actionable data-driven segments with clearly identified unmet needs for your startup/product strategy.
Go to the profile of Daniel Kyne
Daniel Kyne
Case Study: How stack ranking saved us from building the wrong product

Case Study: How stack ranking saved us from building the wrong product

80% of new features are rarely or never used. Back in May 2021, we almost fell victim to that statistic…
Go to the profile of Éamon Cullen
Éamon Cullen
Case Study: How stack ranking made Animoto rethink the problem they were solving

Case Study: How stack ranking made Animoto rethink the problem they were solving

The discovery phase is the most impactful part of any new project; it sets the direction and locks in the insights that will shape the…
Go to the profile of Éamon Cullen
Éamon Cullen
Case Study: Gnosis uses OpinionX to ditch internal assumptions in favor of user-driven roadmap…

Case Study: Gnosis uses OpinionX to ditch internal assumptions in favor of user-driven roadmap…

Prioritizing your product roadmap is a difficult task for product teams of all sizes, but when you’re paving the way in an emerging…
Go to the profile of Éamon Cullen
Éamon Cullen
How to find free participants for your survey

How to find free participants for your survey

Having no budget to buy survey participants shouldn’t hold your research back. Here are 3 ways to find FREE participants for your survey 💸
Go to the profile of Éamon Cullen
Éamon Cullen
The Innovation Fallacy: Understanding When Startups Shouldn’t Innovate.

The Innovation Fallacy: Understanding When Startups Shouldn’t Innovate.

Choosing to innovate multiple parts of your product wastes precious time. However, there is an even riskier alternative…
Go to the profile of Éamon Cullen
Éamon Cullen
Startups should have a Problem-Focused Roadmap

Startups should have a Problem-Focused Roadmap

Focusing on product creates a feature-obsessed culture. Instead, we need an alternative that prioritises what matters most — the customer.
Go to the profile of Éamon Cullen
Éamon Cullen
3 mistakes founders make when talking to potential customers

3 mistakes founders make when talking to potential customers

I’ve been working on idea validation for ~1 year now; these are the 3 mistakes I see people making time and time again.
Go to the profile of Éamon Cullen
Éamon Cullen
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