Tips & Tricks for Successful User Interviews: A Guide for Product Managers

The Daimon and Creativity

The thesis of this essay is that the Daimon, initially understood as a supernatural force in ancient Greece…

Advanced User Research Techniques for PMs, UX PROs, and everyone else.

Service Blueprints. Complexity made simple.

A service blueprint is a diagram that illustrates the interactions between various service elements within a customer journey. It extends beyond customer journey maps to include complex, multi-channel, and cross-functional services. Each blueprint…

Generative AI: The Dumbing Down of Knowledge and Identity

A short story on Usability Tests

Usability studies are the way to go to learn how users actually use and interact with your product…

Why Are Workshops Great for Product Roadmaps?

This article outlines why workshopping is unparalleled in creating product…

Hi there, welcome to The Invisible Design!

I’m Raluca Neagu, a Product Management and UX Strategy Leader from Europe with over…

Philosophy as a Way of Life: Lessons from Greek Philosophy for the Modern World

A trip to delight: Customer Journey Mapping

Customer journey mapping (CJM) is a powerful tool that enables organizations to…