The Invisible Design

A trip to delight: Customer Journey Mapping

Customer journey mapping (CJM) is a powerful tool that enables organizations to…

Service Blueprints. Complexity made simple.

A service blueprint is a diagram that illustrates the interactions between various service elements within a customer journey. It extends beyond customer journey maps to include complex, multi-channel, and cross-functional services. Each blueprint…

What’s the deal with Workshops?

Workshops are a vital part of any PM toolkit as they enable participants to come together for a…

A short story on Usability Tests

Usability studies are the way to go to learn how users actually use and interact with your product…

Advanced User Research Techniques for PMs, UX PROs, and everyone else.

Hi there, welcome to The Invisible Design!

I’m Raluca Neagu, a Product Management and UX Strategy Leader from Europe with over…

Tips & Tricks for Successful User Interviews: A Guide for Product Managers

Philosophy as a Way of Life: Lessons from Greek Philosophy for the Modern World

Why Are Workshops Great for Product Roadmaps?

This article outlines why workshopping is unparalleled in creating product…