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Leveling Up: Simple Steps Marketers Can Take To Move Their Careers to the Next Level

Leveling Up: Simple Steps Marketers Can Take To Move Their Careers to the Next Level

Investor, founder and advisor Eric Siu, details key steps marketers should follow to take their careers to the next level.
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Building the Ultimate DTC Marketplace

Building the Ultimate DTC Marketplace

Matthew Hayes, Co-founder of The Fascination, discusses building a marketplace at the intersection of media and ecommerce
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Using Partnerships Opportunities to Drive Brand Awareness and ROI

Using Partnerships Opportunities to Drive Brand Awareness and ROI

Cornell McGee, SVP of Marketing at LendingTree, discusses how marketers should be approaching their sponsorship opportunities.
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More Than An Influencer: Turning a Community Into A Company with Deepica Mutyala

More Than An Influencer: Turning a Community Into A Company with Deepica Mutyala

Launching a business off the success of a community and what other entrepreneurs can do to succeed online, in fundraising, and in the…
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A Whole New World: Why Outsourcing CX is a Whole New Ballgame

A Whole New World: Why Outsourcing CX is a Whole New Ballgame

Colson Hillier, CMO of Alorica, discusses the radical shift in customer outsourcing and the role modern-day technologies are playing in…
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The Death of the Category: Winning on Amazon and other Ecommerce Marketplaces

The Death of the Category: Winning on Amazon and other Ecommerce Marketplaces

How brands should be optimizing their products on Amazon and across ecommerce platforms
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Why Sponsorships Are Driving ROI While Limiting the Burden of Content Creation

Why Sponsorships Are Driving ROI While Limiting the Burden of Content Creation

How marketers can use sponsorships to target valuable audiences while limiting the strain of production costs
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Standing on the Shoulders of Giants (Like IKEA)

Standing on the Shoulders of Giants (Like IKEA)

Building a business through strategic partnerships, leveraging big brands, and taking risks when the time is right
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The Best Strategies for Experiential Marketing

The Best Strategies for Experiential Marketing

Jonathan Yaffe, Co-founder and CEO of AnyRoad, discusses the benefits of experiential marketing and which brands are doing it best
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Don’t Spin The Wheel: The Fight Against Malvertising

Don’t Spin The Wheel: The Fight Against Malvertising

How ecommerce brands are taking back control of their websites from the hands of malvertisers
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