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The Square
The communications office for market challengers, disrupters and brave entrepreneurs.
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Fostering creativity in your (non-creative) routine
Fostering creativity in your (non-creative) routine
Creativity is in the simplest things in our routine, when the “eureka!” moment you’re searching for is hiding in plain sight.
Joana Cidades
Jan 30
If Web Summit were a masterpiece, would you be the artist?
If Web Summit were a masterpiece, would you be the artist?
Hijacking Web Summit Communication
Joana Veloso | The Square
Nov 2, 2022
It’s the most entrepreneurial time of the year!
It’s the most entrepreneurial time of the year!
What we’ve learned from 5 years of (The Square at) Web Summit
Sara São Miguel
Oct 25, 2022
Digital influencers or celebrities: who has more influence?
Digital influencers or celebrities: who has more influence?
This subject continues to spark discussions because it is relatively new in our market and there seems to be no exact formula for getting…
Joana Pedro | The Square
Sep 8, 2022
The one where they learn to navigate a crisis
The one where they learn to navigate a crisis
Inevitably, every brand faces a crisis at some point. It is, as the Lion King movie would put it, “the circle of life”. As such…
João Camilo | The Square
Jul 25, 2022
Get your head out of the sand: PR should be your priority if you want to be relevant
Get your head out of the sand: PR should be your priority if you want to be relevant
“If I was down to my last dollar, I would spend it on public relations” - Bill Gates
Joana Cidades
Jun 24, 2022
The brand you work on every day: your personal brand
The brand you work on every day: your personal brand
Managing reputations, messages, channels, and expectations. Public relations specialists are an extension of their clients, so they must…
Joana Pedro | The Square
May 26, 2022
Latest
Metaverse: A new age for Public Relations
Metaverse: A new age for Public Relations
Follow these five rules to create a strong virtual presence.
Helena Baptista | The Square
May 25, 2022
Let’s do our Public Relations Spring Cleaning?
Let’s do our Public Relations Spring Cleaning?
Spring is here and that means it’s time to deep clean the house. In this case, our public relations projects and work.
Rita Pardal The Square
May 6, 2022
The power of inclusion and diversity in communication
The power of inclusion and diversity in communication
Today, being inclusive in communication is not an option, it is an obligation. The media was, until recently, a parade of stereotypes.
Rocío Burgos | The Square
May 3, 2022
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