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Fostering creativity in your (non-creative) routine

Fostering creativity in your (non-creative) routine

Creativity is in the simplest things in our routine, when the “eureka!” moment you’re searching for is hiding in plain sight.
Go to the profile of Joana Cidades
Joana Cidades
If Web Summit were a masterpiece, would you be the artist?

If Web Summit were a masterpiece, would you be the artist?

Hijacking Web Summit Communication
Go to the profile of Joana Veloso | The Square
Joana Veloso | The Square
It’s the most entrepreneurial time of the year!

It’s the most entrepreneurial time of the year!

What we’ve learned from 5 years of (The Square at) Web Summit
Go to the profile of Sara São Miguel
Sara São Miguel
Digital influencers or celebrities: who has more influence?

Digital influencers or celebrities: who has more influence?

This subject continues to spark discussions because it is relatively new in our market and there seems to be no exact formula for getting…
Go to the profile of Joana Pedro | The Square
Joana Pedro | The Square
The one where they learn to navigate a crisis

The one where they learn to navigate a crisis

Inevitably, every brand faces a crisis at some point. It is, as the Lion King movie would put it, “the circle of life”. As such…
Go to the profile of João Camilo | The Square
João Camilo | The Square
Get your head out of the sand: PR should be your priority if you want to be relevant

Get your head out of the sand: PR should be your priority if you want to be relevant

“If I was down to my last dollar, I would spend it on public relations”  - Bill Gates
Go to the profile of Joana Cidades
Joana Cidades
The brand you work on every day: your personal brand

The brand you work on every day: your personal brand

Managing reputations, messages, channels, and expectations. Public relations specialists are an extension of their clients, so they must…
Go to the profile of Joana Pedro | The Square
Joana Pedro | The Square
Latest
Metaverse: A new age for Public Relations

Metaverse: A new age for Public Relations

Follow these five rules to create a strong virtual presence.
Go to the profile of Helena Baptista | The Square
Helena Baptista | The Square
Let’s do our Public Relations Spring Cleaning?

Let’s do our Public Relations Spring Cleaning?

Spring is here and that means it’s time to deep clean the house. In this case, our public relations projects and work.
Go to the profile of Rita Pardal The Square
Rita Pardal The Square
The power of inclusion and diversity in communication

The power of inclusion and diversity in communication

Today, being inclusive in communication is not an option, it is an obligation. The media was, until recently, a parade of stereotypes.
Go to the profile of Rocío Burgos | The Square
Rocío Burgos | The Square
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