Homepage
Open in app
Sign in
Get started
The Square
The communications office for market challengers, disrupters and brave entrepreneurs.
Follow
Summertime and the livin’ is easy: 4 ways to reset your communication strategy and conquer the…
Summertime and the livin’ is easy: 4 ways to reset your communication strategy and conquer the…
We all need a break sometimes — and summer is the perfect time to recharge — not only on a personal level but professionally as well.
Joana Cidades
Aug 20
Addressing the summer communication conundrum: why brands shouldn’t go silent in summer
Addressing the summer communication conundrum: why brands shouldn’t go silent in summer
Summer often gets a reputation as a slow season for communication agencies, with both companies and clients typically heading off on…
Carla Pedroso
Aug 7
Pride Communication: Authentic Support or Opportunistic?
Pride Communication: Authentic Support or Opportunistic?
Pride Day LGBTIQ+ has become a significant date, not only for advocating community rights but also for brands to showcase their support and…
Rosa Madero
Jul 8
Comfortable commodities
Comfortable commodities
Time is a commodity. As the days pass and we grow older, its value in our lives increases. Ultimately, we find ourselves evaluating how…
João Camilo | The Square
Jul 3
Leading the Portuguese community for the future of Investment
Leading the Portuguese community for the future of Investment
We got in touch with Lurdes Gramaxo, Partner at the leading Iberian Venture Capital firm Bynd and President of the Portuguese association…
Joana Cidades
Jun 26
World Productivity Day: Top tips from the Masters of organized chaos
World Productivity Day: Top tips from the Masters of organized chaos
There’s no secret ingredient to becoming the most productive person on the planet. The truth is, we’re all different and work in unique…
Joana Cidades
Jun 20
What can journalists learn from PR specialists?
What can journalists learn from PR specialists?
As a former journalist, I must confess: I didn’t always appreciate the value of PR Specialists and communications advisors who flooded my…
Barbara Barbosa
Jun 12
Latest
“Forever young”: How an Infinite Purpose Extends the Life of Your PR Strategy
“Forever young”: How an Infinite Purpose Extends the Life of Your PR Strategy
While you can’t achieve immortality, your PR strategy definitely can — if you can master the “infinite game” approach. The purpose behind…
Joana Cidades
May 23
Who watches the Watchmen?
Who watches the Watchmen?
In an era of information overload, the role of Public Relations has become increasingly crucial in shaping narratives, influencing…
Mariola Montoya
May 2
Navigating the social media landscape: A blueprint for companies to thrive in the Gen Z era
Navigating the social media landscape: A blueprint for companies to thrive in the Gen Z era
In today’s digital era, establishing a strong presence on social media platforms is crucial for businesses looking to thrive in a…
Joana Guimaraes
Apr 3
About The Square
Latest Stories
Archive
About Medium
Terms
Privacy
Teams