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The Bootstrappers
A digital media brand for local and independent businesses of India
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102
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Product
The Bootstrappers
in
The Bootstrappers
Jul 21, 2021
Marketing
Why impute
Good product photography should increase sales
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The Bootstrappers
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The Bootstrappers
Apr 10, 2021
Garments
Desi clothing is the new black
Ethnic wear market is growing faster than…
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The Bootstrappers
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The Bootstrappers
Apr 5, 2021
Product
Irresistible product descriptions
Good copy is fundamental to selling D2C goods
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The Bootstrappers
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The Bootstrappers
Jan 3, 2021
Marketing
Marketing communication 101
Do not bore customers with a features list
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The Bootstrappers
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The Bootstrappers
Aug 21, 2020
Market fit
You are not your customer
Businesses ignore customers, when they develop a…
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The Bootstrappers
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The Bootstrappers
Jan 6, 2020
Do not fear technology
Focus on customers, not technology
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Abhishek Rai
in
The Bootstrappers
Nov 7, 2019
Get your product narrative right
Even the best product can fail. Without right communication, it can…
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74
The Bootstrappers
in
The Bootstrappers
Aug 14, 2018
Learn: right pricing strategy for your product/ service
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40