Top Logo Design Companies in New York, NY

A list of the top logo design agencies in New York is essential for people who want a branding company to create their identity. With so many choices available, it can be hard deciding which designer will work best with your needs and expectations.

✨ They Make Design ✨
TMDesign
7 min readJun 17, 2021

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Last Updated: July 2, 2024

In New York, where branding is crucial, logo design agencies play a pivotal role in shaping the visual identity of businesses.

These agencies, with their expertise in design and marketing, offer more than just a logo; they provide a vital component of a company’s brand story.

The quality and uniqueness of a logo can significantly impact a company’s presence in the New York market and beyond.

The top logo design agencies in NYC are as follows:

1. GreyBox Creative

new york city logo design
  • Website: www.greyboxcreative.com
  • Location: New York, NY, United States
  • Clients: Apollo Capital Management, VNS Health, Novo Nordisk, US Army/Navy, Luxury Big Island, Society for Reproductive Medicine
  • Hourly Rate: $150 — $199 / hr
  • Team Size: 5+ employees
  • Founded: 2010
  • Services: Branding, Logo, Web Development, Advertising, Graphic Design
  • Industries: Business services, Financial services, Medical, Information technology, Non-profit, Real estate
  • Best for: tech companies looking for world-class logo design and branding solutions, known for their expertise in elevating corporate identities across various industries
  • Clutch rating: 4.9 out of 5.0 (45+ reviews)

2. OrangeYouGlad, LLC

new york logo design company
  • Website: www.orangeyouglad.com
  • Location: Brooklyn, NY, United States
  • Clients: Booking Holdings, Citigroup, EY, Home Matters, Caring Across, Rooftop Films, Reading is Fundamental, Sesame Workshop, apple seeds, Nielsen
  • Hourly Rate: $150 — $199 / hr
  • Team Size: 5+ employees
  • Founded: 2002
  • Services: UX/UI Design, Branding, Logo
  • Industries: Energy & natural resources, Non-profit, Arts, entertainment & music, Business services, Consumer products & services, Education
  • Best for: tech companies seeking unique logo design and branding, as well as UI/UX design, especially for non-profits, startups, and established tech and consumer product companies.
  • Clutch rating: 5.0 out of 5.0 (10+ reviews)

3. Logo Design NYC

logo design firm new york
  • Website: www.logodesignnyc.com
  • Location: New York, NY, United States
  • Clients: Dough Doughnuts, Lost Farmer Brewing Co., Nine Moons Piercing, Eastern Concrete Cutting, I am Nubian Hair Salon, Barcel USA
  • Hourly Rate: $100 — $149 / hr
  • Team Size: 5+ employees
  • Founded: 2007
  • Services: Logo, Branding, Graphic Design, Packaging Design
  • Industries: Business services, Financial services, Legal, Legal Cannabis, Retail, Supply Chain, Logistics, and Transport, Automotive, Consumer products & services, Hospitality & leisure, Information technology, Manufacturing, Medical, Non-profit, Real estate
  • Best for: tech companies seeking unique and memorable custom logo designs, offering a proven creative process and expertise across various industries to visually represent brand identities
  • Clutch rating: 5.0 out of 5.0 (1+ reviews)

4. The O Group

  • Website: www.ogroup.net
  • Location: New York, NY, United States
  • Clients: Keswick Hall, Salvatore Ferragamo, London Jewelers, Lacoste, The Ritz-Carlton Residences Miami Beach, The Pierre, Kallati Jewelry, Merritt Woodwork
  • Hourly Rate: $150 — $199 / hr
  • Team Size: 5+ employees
  • Founded: 1986
  • Services: Logo, Web Design, Graphic Design, Digital Strategy, Packaging Design, Print Design
  • Industries: Consumer products & services, Hospitality & leisure, Information technology, Manufacturing, Other industries, Real estate, Retail
  • Best for: tech companies targeting a luxury lifestyle audience, offering unique logo design and branding services that emphasize brand equity and audience relevancy
  • Clutch rating: 5.0 out of 5.0 (10+ reviews)

How do we review these logo design agencies in New York?

Our review of New York’s logo design agencies is grounded in a comprehensive set of criteria, ensuring a thorough and unbiased assessment. These criteria include:

  • Location: Proximity to clients and relevance in the New York business landscape.
  • Clients: Diversity and prestige of their client base.
  • Hourly Rate: Pricing structures and their alignment with market rates.
  • Team Size: Scale of the agency and its capacity to handle projects.
  • Founded: Agency’s experience and longevity in the industry.
  • Services: Range of services offered beyond logo design.
  • Industries: The variety of industries the agency caters to.
  • Best for: Identifying which types of businesses would benefit most from their services.
  • Clutch Rating: Independent client reviews and ratings on Clutch, a leading B2B ratings platform.

How to choose a proper logo design agency in New York?

Selecting the right logo design agency in New York requires a nuanced approach. Consider the following steps:

  1. Identify Your Brand Needs: Understand what your brand stands for and the message you want your logo to convey.
  2. Budget Consideration: Determine your budget and match it with agencies whose rates align with your financial constraints.
  3. Agency’s Portfolio: Review the agency’s past work to assess their style and versatility. Does their design philosophy align with your vision?
  4. Client Testimonials and Reviews: Look for feedback from previous clients, particularly those in your industry.
  5. Agency’s Expertise: Evaluate their experience in your sector and their ability to understand your unique market challenges.
  6. Personal Interaction: Engage with the agency to gauge their responsiveness, communication skills, and understanding of your vision.

Choosing the Right Logo Design Agency in New York

When it comes to getting your logo designed, you want to make sure that you choose the right designers. There are many logo design agencies in New York for you to consider, but not all of them will be a good fit for your needs. We’ve put together this guide on how to find the best logo design company in New York so you can be confident in making an informed decision.

How much do logo design agencies charge?

A wide variety of rates exist depending on which logo design agency or freelancer is providing the service but usually logo design package starts from $2000 to $50,000 and more depending lots of factors.

What should I look for in a NYC logo designer?

You want to make sure that the logo designers you are looking at have experience designing logos and branding projects, can show previous work they’ve done on similar projects as yours (and preferably with companies of your size) and will give you realistic timeframes so you know what to expect for how long it’ll take them to come up with various concepts. You also need someone who is responsive, professional, easy-to-communicate with and has a good understanding of marketing principles.

Where is the best place to find a great logo designer?

You can find the best logo designer by looking up their portfolio, reading reviews and testimonials. Also try Google search or LinkedIn.

How do I choose a logo design agency in New York City?

There are many things to consider before choosing your logo design partner: examples include pricing, time frame, turnaround times, experience in the industry etc. Be sure to contact more than one company or freelancer when selecting your choice as this will ensure fairness and allow you an opportunity to compare services at little additional cost. The important thing is finding someone who has plenty of success stories from satisfied clients.

What are the steps in creating the best logo design?

The process of logo design can be broken down to a few key stages:

  • Researching the company and competition. This includes understanding what makes logos for different industries successful, examples include looking at recent work from your competitors or searching for designers who have experience creating similar projects in the past.
  • Brainstorming ideas with clients and providing initial sketches on paper or digitally based on feedback. You should also consider what colors are appropriate when choosing your logo color palette as this will be one way that you’ll differentiate yourself from others!
  • Finalizing designs by drawing up final concepts which are then presented to the client before getting their approval.

Types of Design Agencies in New York: What’s the Difference?

There are many design agencies in New York, but what type of design agency is right for your needs?

If you need to design a website, you’ll need a web design company. Web design companies create the designs and code for your website, while UI/UX design agencies are more focused on how people interact with it. When you’re first starting out in business or if you have an older site that needs freshening up, this is the type of agency to go to!

A branding agency can help get your brand recognized by creating logos, marketing campaigns, promotional materials, graphic design work etc. If you want someone else who specializes in these types of tasks then look no further. A good NYC branding agency will also be able to provide strategic input so your whole business has a coordinated image which ties back into its name: Branding Agency. They also experienced in designing great visual identities which makes them great logo design companies.

Lastly there are app development agencies and web development companies — they focused on developing mobile and web applications for organizations. These agencies are your go-to if you want to build an app or need someone else to do it for you.

Disclaimer

This review is intended to provide guidance in selecting a logo design agency in New York and is based on publicly available information and standard industry practices. It is not sponsored or influenced by any logo design agencies.

The recommendations are derived from general criteria and may not cater to specific individual or business needs.

Users are advised to conduct their own research and due diligence when selecting a logo design agency.

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✨ They Make Design ✨
TMDesign

A team with 10 yrs of experience in branding web design and UI/UX.