Thunderbird Opinions

Men Love Liquor and Women Love Cars — Seriously

Thunderbird Opinions Most Admired Companies survey…

The 18 Least Admired Global Companies: Toshiba, Foxconn, H&M, and Facebook

Companies admired very…

People Can’t Make Up Their Minds About Twitter, Google, and Lululemon. Namaste

The Thunderbird survey…

Women Like Facebook and Men Like Uber, But They Both Love Hermes and L’Oréal.

Our new survey shows men and women are less alike than we think.

2018 Thunderbird Opinions Most Admired Companies in the Global 500

Driving Corporate Reputation

2018 Thunderbird Opinions Most Admired Companies in the Global 500

The Thunderbird Top 20 Most Admired Companies in the Global 500

The top 20 include Apple, LG, SAP, Swatch, Spotify…

The People We Surveyed

Thunderbird’s most admired company survey interviewed 352 global executives across all the demographic variables. The only constant was business acumen.

The Most Admired Companies in the Global 500 by Sector

KEY FINDINGS

Admiration is Power

Corporate reputation has evolved from public relations specialty to a strategic…