Triift Africa is a social enterprise unlocking growth opportunities for small businesses and individuals in Africa. We back Africa’s audacious entrepreneurs and helps them grow great brands around their ideas. Our big goal is to raise a digital, financially literate, and a socially empowered generation that can contribute tangibly to Africa’s economy as well as hold the keys to our sustainability as a continent. We do this to salute the hustle, courage and ingenuity of small businesses weathering the storms to create the daring solutions that Africa needs for global economic relevance. We do this to lend a helping hand, to celebrate the vision, drive, passion and creativity of these audacious individuals setting the pace and giving what it takes to stimulate economic progress on the continent. We believe that small businesses in Africa hold the key to creating a ripple and have the potential to significantly transform Africa’s Economy. This is the opportunity Triift Africa seeks to explore to create financial prosperity for Africa and Africans.