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The Political Power of Social Media

The Political Power of Social Media

There has been a recent shift in millennial and influencer posting tactics on social media. Platforms which traditionally see content for…
Go to the profile of Imogen Mendelsohn
Imogen Mendelsohn
Should it all be about social?

Should it all be about social?

More and more, we are seeing brands diverting marketing budgets away from television ads and investing in social advertising strategies…
Go to the profile of Katie Mandel
Katie Mandel
SOCIABLE BEAUTIES

SOCIABLE BEAUTIES

In recent years, a raft of premium and luxury beauty brands set their marketing sights on the millennial generation. As global powerhouses…
Go to the profile of Katie Shiff
Katie Shiff
The rise of the subscription model…

The rise of the subscription model…

SO LETS HAVE A BIT OF HISTORY….
Go to the profile of Katie Shiff
Katie Shiff
Speaking Gen Z

Speaking Gen Z

“Idk, bae said my outfit was on fleek but then he saw on ma phone I took a belfie and went kray af, throwing shade. I was like wtf calm…
Go to the profile of Katie Mandel
Katie Mandel
PLAYSTATION VR IS HELPING TO SAVE LIVES

PLAYSTATION VR IS HELPING TO SAVE LIVES

“Virtual reality isn’t just another piece of tech. It WILL change society. The way we interact and communicate. The same way the Internet…
Go to the profile of Tom Sharman
Tom Sharman
THE ART OF POINTLESS LIVE STREAMING

THE ART OF POINTLESS LIVE STREAMING

It’s 16:54 and I finish work in an hour and 6 minutes, I’m sat here watching JOE.co.uk’s live stream featuring one of their reporters…
Go to the profile of Tom Sharman
Tom Sharman
EMIRATES LANDED A VIRAL HIT WITH REACTIVE INFLUENCER MARKETING.

EMIRATES LANDED A VIRAL HIT WITH REACTIVE INFLUENCER MARKETING.

Casey Neistat — vlogger, filmmaker and founder of technology company, beme went viral last week with a video titled “The $21,000 first…
Go to the profile of Tom Sharman
Tom Sharman
DIGITALISING FASHION: SS17 LFW

DIGITALISING FASHION: SS17 LFW

This season, we’re proud of what British fashion designers presented to the world of digital. Just like the clothes, we’ve been looking to…
Go to the profile of Katie Shiff
Katie Shiff
SNAPCHAT JUST CHANGED VIDEO FOREVER.

SNAPCHAT JUST CHANGED VIDEO FOREVER.

Snapchat’s decision to rebrand to Snap. Inc and become “a camera company” selling hardware wasn’t just a smart business move, it was truly…
Go to the profile of Tom Sharman
Tom Sharman
DIGITALISING FASHION: SS17 NYFW

DIGITALISING FASHION: SS17 NYFW

Last week SS17 fashion week kicked off in the city that never sleeps, we wanted to keep an eye on this season’s digital trends.
Go to the profile of Katie Shiff
Katie Shiff
#SMWLDN — TWELVEA.M.’S TOP TAKEAWAYS

#SMWLDN — TWELVEA.M.’S TOP TAKEAWAYS

Last week saw hundreds of Industry professionals, influencers and brands under one roof, the BFI at Southbank to celebrate a week of social…
Go to the profile of TwelveA.M.
TwelveA.M.
THE KIDS ARE ALRIGHT….

THE KIDS ARE ALRIGHT….

Long gone are the days of churning out covering letters in the hope of work experience next summer.
Go to the profile of TwelveA.M.
TwelveA.M.
BE MORE APPLE. MAKE BALLSY DECISIONS & EMBRACE CHANGE.

BE MORE APPLE. MAKE BALLSY DECISIONS & EMBRACE CHANGE.

This week Apple launched these. An $159 alternative to their previously free pair. For that extra money, you ditch the cable. Sounds like a…
Go to the profile of Tom Sharman
Tom Sharman
INSTAGRAM AND THE STORY OF SNAPCHAT PLAGIARISM.

INSTAGRAM AND THE STORY OF SNAPCHAT PLAGIARISM.

Once upon a time, in a digital land far away, publishing momentary video snippets from your daily life was done via Snapchat.
Go to the profile of TwelveA.M.
TwelveA.M.
HOW TO WIN THE SOCIAL OLYMPICS

HOW TO WIN THE SOCIAL OLYMPICS

In 2012, the olympic games generated 150 million tweets over the course of 16 days. Fast forward four years and internet social following…
Go to the profile of TwelveA.M.
TwelveA.M.
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