Literature Review

From Steam to Steam: Earning the ‘A’

Maker Project: Wheat Paste

Guerilla Toolkit

Session One

1 of 8

(Left to right) Banksy, Banksy, Banksy, Gemeos, Barry McGee, Shephard Fairey, Shepard Fairey, Barry…

Thought Exercise: Elevator Pitch

Agile Strategy

What is it?

Elevator pitch is a technique for distilling the product value proposition into a discrete, easy-to-remember, compelling, and repeatable phrase. It’s like a mission statement …

Thought Exercise: Hot Air Balloon

Agile Strategy

What is it?

A hot air balloon exercise is a visual discovery tool.

Why do it?

Maker Project: Stencil

Guerilla Toolkit

Application: Slogan Stickers

Activity

Maker Project: Seed Bombs

Guerilla Toolkit

Project: Graphical Resume

Final Project

Thought Exercise: Product Box

Agile Strategy

What is it?

It’s a fun and visual way of exploring the unique selling points and differentiators of your product as well as really getting you to refine what the concise appeal you’re making to…